Snoop Dogg is introducing Snoop Loopz, his own kind of breakfast cereal.  

Snoop Dogg is a rapper, actor, cannabis entrepreneur, crypto enthusiast, angel investor, and a host of other professions.  

As implied by the name, the gluten-free cereal will compete with Froot Loops. but guarantees "more marshmallows, greater flavour, and more corn." 

The hip-hop entrepreneur Master P is collaborating with Snoop on the cereal. 

The cereal is Broadus Foods' newest morning item. 

Snoop (Calvin Broadus in real life) and Master P's food brand is called Broadus foods (Percy Miller). 

Oatmeal, grits, pancake mix, and maple syrup under the Momma Snoop brand are other offerings. 

The business claims that a portion of every sale is contributed to charitable organisations like the Door of Hope.  

"The Door of Hope" supports families that are homeless. 

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