Sprite is abandoning its green plastic bottles after more than 60 years.
Coca-Cola announced Wednesday that it will switch from green to clear plastic packaging, beginning from August 1.
This move by coca-cola is to become more environmentally friendly.
Sprite's existing plastic comprises green polyethylene terephthalate (PET), a non-recyclable ingredient that cannot be recycled into new bottles.
The significant goal for the company is to reduce plastic waste.
Taking colours out of bottles enhances the quality of the recycled material.
Julian Ochoa, CEO of R3CYCLE, a plastic group is assisting Coca-Cola in improving its recycling.
When recycled, clear PET Sprite bottles can be remade into bottles, helping drive a circular economy for plastic.
Customers will also notice a new logo and packaging design on Sprite bottles, aiming to create a more consistent appearance.
To Read Other Articles Click Below
CLICK HERE